Phu Quoc (Vietnam) – June 28, 2019 (travelindex) – Best Western Hotels and Resorts hosted an exclusive media familiarization (fam) trip to Phu Quoc, Vietnam’s picturesque “Pearl Island”, allowing key opinion leaders and influencers to discover this breathtaking destination.
This fam trip invited leading editors, journalists and bloggers for a three-day, two-night stay in Phu Quoc, including an action-packed agenda of activities and the chance to experience Best Western Premier Sonasea Phu Quoc, the impressive new upscale hotel on the island’s west coast, which marks Best Western’s return to Vietnam.
Guests were welcomed at the resort and invited to unwind with a complimentary spa treatment, followed by cocktails and a delectable dinner at the Cview Skybar, which offers stunning views of the island and the Gulf of Thailand.
Day two commenced with buffet breakfast at Essence, the hotel’s all-day dining restaurant, after which the delegates were treated to a half-day tour of the island, accompanied by Best Western Asia’s marketing team. The itinerary included an unforgettable ride on the world’s longest oversea cable car (7,899 meters), which links Phu Quoc with the neighboring island of Hon Thom.
Following a traditional Vietnamese lunch at Ham Ninh village, guests toured two of Phu Quoc’s biggest local industries: a pepper farm and a fish sauce production center. This activity-filled day was rounded off with a social cocktail evening and dinner at Best Western Premier Sonasea Phu Quoc’s luxurious two-story Presidential Villa, which features a private pool. The guests all enjoyed breakfast on the final day before checking out and being transferred to the airport for their Bangkok Airways flight back to Bangkok.
“Phu Quoc is one of the most exciting emerging tourist destinations in Asia, so we are delighted to showcase this exquisite island to our esteemed media friends. This idyllic island attracted approximately 2.5 million tourist arrivals last year and it is easy to understand why; with spectacular scenery and such a wide range of attractions, we expect even more visitors to discover the beauty of Phu Quoc in the coming years,” said Olivier Berrivin, Best Western’s Managing Director of International Operations – Asia.
The fam trip was organized in partnership with Bangkok Airways, which currently operates 4 direct flights weekly between Bangkok’s Suvarnabhumi Airport and Phu Quoc International Airport. Passengers can enjoy free seat selection, 20kg of baggage allowance, Boutique Lounge access and complimentary in-flight meals.
Nestled on the pristine west coast of Phu Quoc, Best Western Premier Sonasea Phu Quoc features 566 contemporary rooms, suites and villas, plus elegant outdoor pools, tropical gardens, a spa, fitness center, kid’s club and spacious meeting rooms. Guests can also enjoy outstanding dining at a choice of restaurants and bars, including Essence, CView Sky Bar and Oasis Pool Bar. Phu Quoc is an island gem with stunning natural beauty and an expanding collection of world-class facilities, such as theme parks, water parks and the dramatic cable car. The authentic heart and soul of the island can be found at traditional temples and bustling markets.
Journalists, bloggers and other members of the media who wish to experience Best Western’s hotels and resorts in Asia can contact our Marketing Communications Department on +66 (0) 2 656 1260 or by emailing email@example.com and firstname.lastname@example.org.
About Best Western Hotels and Resorts:
Best Western Hotels & Resorts headquartered in Phoenix, Arizona, is a privately held hotel brand with a global network of approximately 4,500 hotels in nearly 100 countries and territories worldwide*. Best Western offers 16 hotel brands to suit the needs of developers and guests in every market. Best Western branded hotels include Best Western®, Best Western Plus®, Best Western Premier®, Executive Residency by Best Western®, Vīb®, GLō®, AidenSM, SadieSM, BW Premier Collection®, and BW Signature Collection®. Through recent acquisition, Best Western now also offers WorldHotels® Luxury, WorldHotels Elite and WorldHotels Distinctive brands. Completing its portfolio, Best Western offers SureStay®, SureStay Plus®, and SureStay Collection® franchises**. Now celebrating more than 70 years of hospitality, Best Western provides its hoteliers with global operational, sales and marketing support, and award-winning online and mobile booking capabilities. Best Western continues to set industry records regarding awards and accolades, including 66 percent of the brand’s North American hotels earning a TripAdvisor® Certificate of Excellence award in 2018, Business Travel News® ranking Best Western Plus and Best Western number one in upper-midscale and midscale hotel brands respectively for two consecutive years, and Fast Company honoring Best Western Hotels & Resorts with a spot in the Top 10 Most Innovative Companies in the Augmented Reality/Virtual Reality category. Best Western has also won 10 consecutive AAA®/CAA® Lodging Partner of the Year awards, recognizing the brand’s commitment to providing exceptional service and great value to AAA/CAA’s nearly 60 million members in the U.S. and Canada. Best Western-branded hotels were top ranked in breakfast (food and beverage category) by J.D. Power’s 2018 North America Hotel Guest Satisfaction Index Study – ranking first for midscale; and second for upper midscale. Nearly 40 million travelers are members of the brand’s award-winning loyalty program Best Western Rewards®, one of the few programs in which members earn points that never expire and can be redeemed at any Best Western-branded hotel worldwide. Best Western’s partnerships with AAA/CAA and Google® Street View provide travelers with exciting ways to interact with the brand. Through its partnership with Google Street View, Best Western is the first major company of its size and scale to launch a virtual reality experience for customers, setting a new industry standard and reinventing how guests view hotels.
* Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.
**All Best Western, WorldHotels and SureStay branded hotels are independently owned and operated.
Sirimanas Maungrod (Cake) | Senior Regional Marketing Communications Manager | Asia
Phanintorn Tangtrongjit (Dream) | Assistant Marketing Communications Manager | Asia
Best Western Hotels & Resorts
BWI (Thailand) Co., Ltd.|Unit 5A-2 | 5th Floor Gaysorn Place Office Building
999 Ploenchit Road Lumpini Phatumwan | Bangkok | 10330 | Thailand
Phone: +662.656.1260 | Fax +662.656.1252| www.bestwesternasia.com